AliBaba.com on Global Expansion campaign…
Advertising Age is reporting that AliBaba, the Chinese B2B e-Commerce portal, has launched a $30 Million campaign to expand into the US, Europe and the Middle East. If my memory serves me correctly, this must be the largest overseas campaign conducted by a Chinese based entity, especially in the e-Commerce world…. and the likes of
Yahoo Ups Local Support
Yahoo announced that it is establishing direct sales team in Malaysia and Philippines to work on local and regional campaign. Is the online market finally starting to sprout and mature in these markets, requiring more support locally? The regional team is currently based in Singapore. Click here for more details
Dell to launch mobile in China?
This is the strangest news I’ve read today. TechCrunch is reporting that Dell is about to launch a mobile phone in China. Not only that, but the OS is rumored to be the open-source OS from Google, yes you guessed it: Android. I find this strange for a number of reasons… First, why is Dell
IAB says: Online Ad Spend on the rise in Australia…
According to both Mumbrella and SmartCompany, PriceWaterHouse Coopers has just issued out a report commissioned by the Interactive Advertising Bureau (IAB)… that states Online Advertising spend has grown by 18.5%. I don’t think it comes as much of a surprise that this is mainly due to a shift from traditional media to online advertising mediums…
Publicis buys RazorFish Agency..
So… looks like Microsoft got a great deal from their latest spin-off. After acquiring the ad agency RazorFish several years ago, they are now in the process of finalising a deal with the mega agency group Publicis. The blogosphere has been buzzing with the rumored deal of Publicis buying RazorFish for 500-600 Million US$. However,
